This online newspaper is owned by Ukrainska Pravda and is the first Ukrainian media outlet that gives priority to European issues. It generates income from advertising but has been receiving financial support from the EU and NATO since 2016, and since 2018 also from the NGO National Endowment for Democracy, which is financed with funds from the US Congress. In mid-2019 it also received funding from the Czech Foreign Ministry as part of the Transition Promotion Program. Serhiy Sydorenko and Yuri Panchenko founded the newspaper and define its editorial policy.